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| Brand Promoter “Gauloises Blondes” Bern/Basel |
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Main area of responsibility
Horeca World
•Have a complete knowledge and understanding of the brand image, positioning and consumer target of products relevant to his responsibilities, to ensure awareness, trial, switches and eventually sales
•Build and maintain a network of contacts with people who may be able to supply information so as to generate new opportunities of promotion actions
•Build and maintain excellent relations with relevant HORECA owners/managers in the area, in order to become benchmark supplier within the Tobacco category
•Keep up to date with new trendsetting developments within the HORECA and the target consumer segment by visiting the HORECA outlets during opening peak times
•Manage BAT Vending for constant excellence in execution in signed outlets
•Manage BAT sponsored Horeca’s in own area and sole contact partner
•Ensure enforcement of brand integration
•Ensure classification visit objectives are met within deadlines
•Ensure Trial objectives are met
•Events organisation, management and coordination in own area
Tools
•Work within budgets
•Propose materials & gadgets
•Manage cigarette stocks in an efficient & cost effective manner
•Use promo material stocks in a costly efficient manner
•Take care of own expense sheets
•Provide weekly & monthly reports
Hostesses
•Manage and ensure efficiency Hostesses Team in own area
•Ensure no overlap between hostess activities and brands |
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Bachelors Degree
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7 years + |
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French : Speak Fluently
German : Speak / Write Fluently
English : Speak / Write Fluently
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open-ended |
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unspecified |
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EU National |
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Berne |
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•Commercial apprenticeship, completed with a Brevet Federal, University degree or Hotel/hospitality school background
•Fluent in German/Swiss German and English, French good knowledge is an asset
•Ideally 2 years experience in a FMCG company (Horeca, Trade representative, Brand marketing with affinity for Horeca)
•Experience in people management
•Communication and presentation & selling skills
•Experience in HORECA channel management, negotiation and promotions
•Understand the trends of Consumer and Customer Profile (adult smoker under 30)
•Able to motivate trade marketing people
•Computer skills
Personality Assets
•To be comfortable and at ease when dealing with all levels within the HORECA environment
•Able to make and maintain contacts on all levels of the HORECA environment
•Opinion leader attitude
•Creative and innovative
•Strong personality, charisma, dynamic and self confident
•Outgoing and easy in relationships
•Consciously made the choice to work irregular hours i.e. weekends, evenings
•Due to specific HORECA environment, self disciplined and self motivated
•A convincing driver of our business |
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British American Tobacco Switzerland beschäftigt mehr als 700 Mitarbeiter an den Schweizer Standorten Lausanne, Boncourt und Oensingen. Wir suchen herausragende Talente. Wenn Sie Herausforderungen suchen und gerne in einem dynamischen und vielfältigen Umfeld arbeiten, dann bewerben Sie sich jetzt! |
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British American Tobacco Switzerland SA
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